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Remember the first Facebook phone , the HTC first ?

还记得首款Facebook手机，就是宏达电（HTC）出的那款吗？

Once a contract manufacturer for other brands , HTC has been selling its own-branded devices for just four years .

曾为其它品牌代工生产的HTC，销售自有品牌产品的时间不过四年。

HTC has taken advantage of that growth by mounting its first big global marketing drive in the past year .

宏达电在过去一年首度发起全球营销努力，从而得益于这种增长。

HTC said last year that it would improve its marketing efforts , including the use of high-profile influential users .

宏达电去年表示，将改进自身营销策略，包括会聘请富有影响力的名人用户进行宣传等。

Apple has not taken the challenge from HTC lightly .

苹果公司也没有对HTC轻敌。