Having a cco may help firms that find that technology is disrupting the way they relate to their customers .
首席客户官能帮助公司认识到它们与顾客间的联系正被科学技术搅得一团糟。
If not , that cco might as well be tossed from an executive-floor window , no doubt clutching his collection of " journey maps " and " customer archetypes " .
Phone a firm that has appointed a chief customer officer and see if you can reach a human being . If not , that cco might as well be tossed from an executive-floor window , no doubt clutching his collection of " journey maps " and " customer archetypes " .
Some cco responsibilities will overlap with those of a chief information officer , carey says , but the inevitable growth of the cloud will create the additional need for this executive at any company that wants to keep its information safe .
